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Davido's First Single of 2026 Is a South African Collaboration. That's Not a Small Detail.
"I Know Who I Be" pairs Davido with Jazzwrld and GL_Ceejay. The track is being covered as routine cross-border collaboration. The history behind it says…
Jun 29
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The Creative Brief
1
The Creator Economy Just Crossed $1 Billion. Africa Got One Seat at the Table.
Forbes' 2026 Top Creators list collectively earned $1.02 billion for the first time in its five-year history. Exactly one African-born creator made the…
Jun 27
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The Creative Brief
1
The $953 Billion Animation Boom — And Where Africa Fits In
The global animation market is projected to reach $492.14 billion in 2026 and a staggering $953.31 billion by 2035. The question for this continent…
Jun 18
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The Creative Brief
3
Can Africa Build a Creator Economy While Outsourcing Most of the Infrastructure That Powers It?
Starlink is expanding. Amazon Leo just got licensed in Nigeria. Meta is laying cables. Everyone is talking about Africa's creators. Almost nobody is…
Jun 16
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The Creative Brief
1
The Most Interesting Thing About Africa's Creative Economy Is Who Is Talking About It Now
When Umaru Kwairanga, Chairman of the Nigerian Exchange Group, stood on stage at the Africa Soft Power Summit in Nairobi and called on African capital…
Jun 15
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The Creative Brief
1
The 2026 World Cup Could Be Africa’s Biggest Soft Power Moment Yet
Ten African nations.
Jun 13
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The Creative Brief
1
1
The Future Creative Professional Will Have Five Job Titles: The Rise of the Multi-Hyphenate Economy
A radio producer in Lagos records a morning show.
Jun 11
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The Creative Brief
2
The Creator Economy Is Starting to Look Like the News Industry
At the same time, traditional news organisations are moving in the opposite direction.
Jun 6
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The Creative Brief
2
Africa's $70 Billion Infrastructure Gap Is Becoming a Creative Economy Problem
When discussions about Africa’s infrastructure challenges emerge, the conversation usually gravitates toward familiar images.
Jun 5
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The Creative Brief
The Creative Economy Map of Africa: 20 Countries Driving Culture, Capital and Influence
By 2030, Africa’s creative economy is projected to be worth $200 billion — roughly 10% of global creative goods exports.
Jun 3
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The Creative Brief
1
May 2026
Africa's Next Investment Boom Might Be Intellectual Property
For decades, conversations about African investment have revolved around familiar assets.
May 27
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The Creative Brief
1
The Creative Economy and the AI Economy Are Becoming the Same Conversation
For years, conversations about Africa’s creative economy and Africa’s technology economy happened in separate rooms.
May 23
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The Creative Brief
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