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Burna Boy is the first African artiste to hit 2 billion streams in UK
Burna Boy's milestone of becoming the first African artist to hit 2 billion streams in the UK is not just a testament to his musical prowess, but also a…
Jul 20
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The Creative Brief
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Burna Boy is the first African artiste to hit 2 billion streams in UK
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The Hidden Struggles of South African Musicians: Battle for Financial Survival
Madala Kunene, a legendary South African guitarist, recently required a public appeal to cover his medical expenses.
Jul 19
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The Creative Brief
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The Hidden Struggles of South African Musicians: Battle for Financial Survival
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The Next Semiconductor Frontier: Africa's Emerging Role in the Chip Industry
The global semiconductor industry, a linchpin of modern technology, stands at the precipice of significant transformation.
Jul 19
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The Creative Brief
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The Next Semiconductor Frontier: Africa's Emerging Role in the Chip Industry
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American Actors Now Want to be in our Films- Davido
In a remarkable gathering hosted by the President’s Advisory Council on African Diaspora Engagement in the United States (PAC-ADE) in Lagos, the…
Jul 19
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The Creative Brief
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American Actors Now Want to be in our Films- Davido
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MAD House is Inspiring Africa’s Next Generation of Creatives and Innovators
Africa is a powerhouse of talent, with its artists and creatives making waves globally. Despite the continent’s modest 2.9 percent share of global…
Jul 10
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The Creative Brief
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MAD House is Inspiring Africa’s Next Generation of Creatives and Innovators
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The Rise of the Creator Economy: A Modern Marketing Revolution
In 1981, MTV was dismissed by many as a mere fad. Critics doubted a channel focused solely on music videos could compete with established entertainment…
Jul 10
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The Creative Brief
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The Rise of the Creator Economy: A Modern Marketing Revolution
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A Ray of Hope or Another Flicker? The Impact of the N5 Billion Creative Fund on Nollywood and Nigeria's Economy
The Nigerian government, in collaboration with Providus Bank, recently announced the disbursement of the second batch of the N5 billion Creative Fund, a…
Jul 1
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The Creative Brief
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A Ray of Hope or Another Flicker? The Impact of the N5 Billion Creative Fund on Nollywood and Nigeria's Economy
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June 2024
AI and the Creative Job Market: An African Perspective
The rise of artificial intelligence (AI) has stirred a global debate about job displacement across various industries.
Jun 26
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The Creative Brief
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AI and the Creative Job Market: An African Perspective
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How South Africa's Amapiano Took Over the World in One Decade
In 2023, Amapiano, a genre of music that originated in the townships of South Africa, racked up an astounding 1.4 billion streams on Spotify. This…
Jun 26
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The Creative Brief
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How South Africa's Amapiano Took Over the World in One Decade
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YouTube’s New Context Notes Feature
Ever watched a YouTube video and wished you had a little more context to understand it fully? Well, YouTube hears you. In a move to make its platform…
Jun 25
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The Creative Brief
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YouTube’s New Context Notes Feature
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MultiChoice Namibia's Bold Move to Combat Content Piracy
In a bold and decisive move to safeguard the future of the creative sector, MultiChoice Namibia, in collaboration with the Business and Intellectual…
Jun 24
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The Creative Brief
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MultiChoice Namibia's Bold Move to Combat Content Piracy
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How Content Creators are Surviving in Tinubu’s Tenure
When Bola Ahmed Tinubu took office as Nigeria's President on May 29, 2023, he brought with him a wave of reforms that have profoundly impacted the…
Jun 18
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The Creative Brief
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How Content Creators are Surviving in Tinubu’s Tenure
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