Honestly, many creators find themselves in this loop. Creating work is not just it alone, but being able to receive the rewards of it is another thing. Another way I have noticed that people use in breaking the jinx is through being controversial, the world loves chaos and only few who couldn't have access to the top of the pyramid will need to go overboard to get there.
I create content in the form of standup performance on crunching of numbers and podcast session too. I promised myself to build capacity around it by establishing creative space where people will come in to curate their ideas and I get my money. That's what many creatives are missing, there is attention gatekeeping which won't help many to to blow as they always says or grab the attention of the biggies on top of the game, but being able to find a way to create self sustainability first will truly help in some ways.
I want to ask, what are the loopholes that can be taken advantaged of even if the system is gatekeeped and only few are enjoying the attention and the payment.
When attention is concentrated at the top, chasing visibility alone becomes a difficult game to win. The more sustainable path is often building smaller systems that convert trust into value, even without mass attention.
What you mentioned about creating a space for people to curate ideas is exactly the kind of structural thinking more creators need to adopt. That is the shift from waiting for access to designing your own economy around the work.
The real opportunity inside gatekept systems is usually not “how do I break in?” but “what can I build that doesn’t depend entirely on being let in?”
That’s where long-term sustainability often begins.
Thank you for such a thoughtful reflection, Tella.
Good morning Layo,
Honestly, many creators find themselves in this loop. Creating work is not just it alone, but being able to receive the rewards of it is another thing. Another way I have noticed that people use in breaking the jinx is through being controversial, the world loves chaos and only few who couldn't have access to the top of the pyramid will need to go overboard to get there.
I create content in the form of standup performance on crunching of numbers and podcast session too. I promised myself to build capacity around it by establishing creative space where people will come in to curate their ideas and I get my money. That's what many creatives are missing, there is attention gatekeeping which won't help many to to blow as they always says or grab the attention of the biggies on top of the game, but being able to find a way to create self sustainability first will truly help in some ways.
I want to ask, what are the loopholes that can be taken advantaged of even if the system is gatekeeped and only few are enjoying the attention and the payment.
The loophole is usually ownership.
When attention is concentrated at the top, chasing visibility alone becomes a difficult game to win. The more sustainable path is often building smaller systems that convert trust into value, even without mass attention.
What you mentioned about creating a space for people to curate ideas is exactly the kind of structural thinking more creators need to adopt. That is the shift from waiting for access to designing your own economy around the work.
The real opportunity inside gatekept systems is usually not “how do I break in?” but “what can I build that doesn’t depend entirely on being let in?”
That’s where long-term sustainability often begins.
Thank you for such a thoughtful reflection, Tella.