This is quite revealing and this still resonated with previous articles you have written in the past that shows that Africa is yet to have it's own infrastructure specifically built for the industry across Africa. Scoring of songs on movies from the western part of the world and many of these movies most times produced a whole album from different artists for the original soundtrack.
This is going to be long ride before we can get the music and movie industries to get back together and inasmuch as the artists in the game and the emerging ones too keep getting the necessary supports for their crafts and all of that, there is much work to be done if the African continent will one day control how things needed to be done.
Exactly. And I think that is where the conversation gets even more interesting. The problem isn't only that Africa lacks the infrastructure to connect its music and film industries, it is that so much of the infrastructure that already exists sits outside the value chain we are trying to build.
We have the talent, the audiences and increasingly the global demand. What we haven't built at the same pace are the systems that allow those things to compound locally, from publishing and licensing to financing, distribution and rights management.
And perhaps the bigger question isn't just when music and film will come back together. It's who will own the infrastructure when they do. Because if that part of the story remains unresolved, we could end up building a much bigger African creative economy without necessarily building a more African-owned one.
This is quite revealing and this still resonated with previous articles you have written in the past that shows that Africa is yet to have it's own infrastructure specifically built for the industry across Africa. Scoring of songs on movies from the western part of the world and many of these movies most times produced a whole album from different artists for the original soundtrack.
This is going to be long ride before we can get the music and movie industries to get back together and inasmuch as the artists in the game and the emerging ones too keep getting the necessary supports for their crafts and all of that, there is much work to be done if the African continent will one day control how things needed to be done.
Exactly. And I think that is where the conversation gets even more interesting. The problem isn't only that Africa lacks the infrastructure to connect its music and film industries, it is that so much of the infrastructure that already exists sits outside the value chain we are trying to build.
We have the talent, the audiences and increasingly the global demand. What we haven't built at the same pace are the systems that allow those things to compound locally, from publishing and licensing to financing, distribution and rights management.
And perhaps the bigger question isn't just when music and film will come back together. It's who will own the infrastructure when they do. Because if that part of the story remains unresolved, we could end up building a much bigger African creative economy without necessarily building a more African-owned one.